- The Essentials of Connected Site Tags | Marketing Analytics for Beginners | Part-34

The Essentials of Connected Site Tags | Marketing Analytics for Beginners | Part-34

Connected site tags are that unpopular hero in Google Analytics which will reduce the labor of adding gtag.js code to all the site webpages manually. Not sure what I mean by gtag.js? Refer to our video on gtag.js: https://www.youtube.com/watch?v=pF-A0SDDJHY

This video tells us that connected sit...
Connected site tags are that unpopular hero in Google Analytics which will reduce the labor of adding gtag.js code to all the site webpages manually. Not sure what I mean by gtag.js? Refer to our video on gtag.js: https://www.youtube.com/watch?v=pF-A0SDDJHY

This video tells us that connected site tags enable us to make recommendations that improve site performance and optimize marketing campaigns for the website. Based on the data received by site tags, you can know which URLs have been the most effective in attracting users to your content or site to make informed marketing decisions. For example, you will learn which email newsletter brought the most traffic to your website.

In this video, we're going to discuss the essentials of connected site tags using Google Analytics 4. We'll also be demonstrating how to set up and use Google Tag Manager to manage tags and track data.

Table of Contents:
0:00 – Introduction to connected site tags
0:48 – Benefits of marketing campaigns
1:25 – How to use connected site tags?
2:40 – Integrating connected site tags
2:55 – Conclusion

You can find the complete list of videos here: https://www.youtube.com/playlist?list=PL8eNk_zTBST8i0iX_wTBFWgwKpN48t5KF

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#connectedsitetags #googleanalytics #datascience

#Connected site tags #Google Analytics #gtag.js #site performance #site tags #marketing decisions #google analytics 4 #Google Tag Manager #tracking data #google analytics 4 tutorial #google analytics tutorial #google tag manager tutorial #how to use google analytics

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